This historic city street is definitely one of the most famous and characteristic in Naples because of the many period buildings which face onto it, and because of the presence of lots of shops. It is one of the most important shopping areas in the city. This is also where it is said that the Margherita pizza was invented. This is the place for you if you are looking to make some good purchases and want to take a walk through a typically Neapolitan area at the same time.